5 Mistakes we all make with product feedback

I recently went through an article written by @destraynor titled 5 mistakes we all make with product feedback that I enjoyed, and wanted to run through it. Having read a lot of literature this past year, on Lean Customer Development and this article put into perspective over five-points, common mistakes that are made from false assumptions when reading customer […]

Review of Lean Customer Development

In following suit with the other Lean books in the series, Lean Customer Developmentby Cindy Alvarez  gives companies a tangible and pragmatic approach to develop and validate product ideas through iterative and targeted customer development research. The premise of this book lies in providing a fast and flexible research methodology to understanding one’s customers, their behaviours, and most […]